100 days at Coeliac UK – Hilary Croft, CEO

October 18, 2019

Hilary Croft was interviewed about her first 100 days as the new CEO of Coeliac UK and her transition in to this new role.

When Hilary was asked what inspired her to work in the non for profit sector in particular Coeliac UK, she said, “Charity work has always formed an integral part of my life alongside getting involved with my local community through my church. I find the volunteering experience a truly rewarding one. On one hand, it’s humbling because you meet people that are faced with some truly difficult, daily struggles – I believe it’s important to take stock of life’s realities and act where you can or when you can. On the other hand, the charity sector is one that lends itself perfectly to organisational transformation and skills transfer, particularly when you come from an industry and consultancy background, as I do.

As for Coeliac UK, my direct experience of coeliac disease, through my son, contributed tremendously to my decision to apply for the role of CEO. I was impressed by the charity’s scope and I thought my knowledge and interest in the food industry would serve me well for this role.”

You can read the full interview here.